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FOR IMMEDIATE RELEASE
July 28, 2008
CONTACT: Aimee M. Schultz

(609) 641-7811 ext: 257
aimee.schultz@ac-coin.com
AC Coin & Slot Beats the House with Higher-Line Bonusing Games

Big Game Show Gold Edition Bonus®, Chef’s Daily Special®, and When in Rome®
still doubling and tripling slot floor averages across North America

Atlantic City, NJ – July 28, 2008 – After 100 days in the field, AC Coin & Slot is pleased to announce the continuing success of three of their most anticipated bonusing games of 2008: Big Game Show Gold Edition Bonus®; Chef’s Daily Special®; and When in Rome®. At a time when the casino industry is struggling to bring patrons through the door, AC Coin & Slot has succeeded in producing three unique bonusing games entertaining enough to keep slot enthusiasts returning again and again.

In recent months, operators have become increasingly proactive in refreshing their slot floors to ensure a mix of the most popular and proven slots available. As a result, the average lifespan of new slot machines on casino slot floors has diminished. It is with this high demand for performance and player appeal in mind that AC Coin & Slot introduced its spring series of proprietary bonusing games—and more than 100 days later, they continue to double and triple house averages in nearly all installed locations.

One key to the success of these games has been the uniqueness of their higher-line pay tables, ranging from the triple star, five-reel, 25-line pay table of Big Game Show Gold Edition Bonus to the double diamond, five-reel, 30-line pay tables of Chef’s Daily Special and When in Rome. AC Coin & Slot’s move away from the more traditional 9-line pay table in favor of these more competitive tables has proven successful in several of their games and can be seen as an indicator of an industry-wide trend.

“In the current market, 25- and 30-line pay tables really appeal to players, giving them more ways to bet and the opportunity to stretch their dollars across more lines for a higher return,” said Jerry Seelig, AC Coin & Slot Executive Vice President and General Manager.”

Big Game Show Gold Edition Bonus boasts a widely-recognizable top box based upon its equally-successful predecessor, Big Game Show Bonus®. This is combined with a simulated skill stop secondary bonus, offering 5x and 10x multipliers not found in the original Big Game Show Bonus. Chef’s Daily Special and When in Rome boast comparable simulated skill stop bonuses, offering varying multipliers of between 2x and 10x. All three games are also max configurable and can be adjusted to accept maximum bets of anywhere between 25 and 500 coins.

“In today’s competitive marketplace, operators cannot afford to wait for slot games to gain popularity; they require games with instant appeal that can generate instant success and keep players satisfied,” said Seelig. “We know a winner when we see one, and performing as they are, each program with approximately 150 machines in the field and another 150 on order, these games certainly stand as winners for casino operators and an entertainment experience that players are thoroughly enjoying.”

Big Game Show Gold Edition Bonus, Chef’s Daily Special, and When in Rome are currently released to jurisdictions across North America and have enjoyed rapid acceptance in both local and resort destinations. In addition to continuing to place all three bonusing games, AC Coin & Slot plans to double the number of games it will introduce this year versus last year in an attempt to accommodate the industry’s current need for exciting new games and a consistently diversified slot mix.

About AC Coin & Slot
In business since 1978, AC Coin & Slot® is the largest slot manufacturer and diversified casino supply company in the Atlantic City/Philadelphia region and one of the largest privately-owned companies of its kind in the world. The company offers turnkey solutions for casinos that encompass proprietary bonusing slot machines and community games, custom interior signage, sculpted displays, ergonomic seating, and slot bases, all of which can be combined to form custom-themed slot environments. The company holds over 180 gaming licenses in all major gaming jurisdictions in North America and the Caribbean and is licensed in all Canadian provinces.

AC Coin & Slot is the exclusive distributor of IGT® gaming devices in Atlantic City and the Caribbean and utilizes proven IGT pay tables in all bonusing slot machines. For further information about our company, our people and our innovations, please visit http://www.ac-coin.com.

 
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