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FOR IMMEDIATE RELEASE      CONTACT:
Aimee Schultz, Director of Marketing

AC Coin & Slot

609-641-7811 ext. 199

aimee.schultz@ac-coin.com

 

 

 

THE BIG GAME SHOW EARNS BIG FOR AC COIN & SLOT

 

The Big Game Show Bonus Slotto® doubles and triples casino slot averages in nearly all installed locations

 

Atlantic City, New Jersey, June 26, 2007, AC Coin & Slot is very pleased to announce the performance success of The Big Game Show Bonus, one of its newest bonus slot machine offerings, currently installed in casinos throughout North America.  Marketed under the company’s MEGA Bonus Brand, The Big Game Show is a slot machine with a lottery-style bonus (Slotto®) game that is unlike any other Slotto®-style game and has earned its top spot as one of AC Coin & Slot’s most popular product launches so far this year. 

 

“The success of this game is due to the multi-level entertainment value the game brings to the player.  It is simple to understand, yet offers a player several entertaining bonuses concurrently,” explains Jerry Seelig, EVP, General Manger and creator.  “Big Game Show offers a slot experience coupled with a game board event and a lottery bonus ball event, resulting in a slightly different activity for players with each event and increased excitement overall.”

 

As a themed lottery-style bonus game, The Big Game Show Bonus slot simulates a television game show, enhanced with a lottery sphere bonus event.  Once a player engages the game and initiates the bonus event, he or she experiences a simulated skill-stop feature that allows that player to control the start of the bonus.  The patented Slotto® feature then drops down the winning symbol on a lottery ball. 

 

“We knew this game was going to have a strong appeal to players.  That’s why we approached the major corporate operators with this product launch first,” said Jason Seelig, EVP, Corporate Accounts.  “MGM-Mirage and Ameristar were first to enjoy the success of Big Game Show.  Both companies have been pleased with results and the execution of launching this product.” 

 

Big Game Show has since been released to jurisdictions across North America and has enjoyed rapid acceptance in numerous gaming jurisdictions.  In fact, Big Game Show boasts the highest order rate for an AC Coin product thus far in 2007, with product placements increasing 75% in the past six months and outstanding game performance in both local casinos and resort destinations. 

 

About AC Coin & Slot

 

AC Coin & Slot ® is one of the leading slot manufacturers and diversified casino supply companies in the United States and holds over 180 gaming licenses in all major gaming jurisdictions in North America and the Caribbean.  From its early start in 1978 to the recent launch of its MEGA Bonus brand of products, AC Coin & Slot continues to drive the evolution of the gaming industry with innovation in proprietary bonusing slot machines, custom interior casino signage, slot bases, and ergonomic seating.

 

AC Coin & Slot is the exclusive distributor of IGT® gaming devices in Atlantic City and the Caribbean and utilizes proven IGT pay tables in all bonusing slot machines.  For further information about our company, our people and our innovations, please visit www.ac-coin.com.

 

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Media Contact:

Matt Donaruma

For AC Coin & Slot

+1 215-867-8600 ext. 257

mdonaruma@garfieldgroup.com

 

AC Coin & Slot ®, Bankroll™, Slotto®, Super Bankroll Bonus™, and Super Slotto Celebration® are trademarks of AC Coin & Slot.  IGT ® and the IGT® logo are registered trademarks of IGT in the United States and/or other countries.